Day in the Life of a Marketer

TWO MEN AND A TRUCK franchise marketers are responsible for developing and executing a marketing plan that promotes their services to potential customers. Through various platforms like grassroots efforts, campaigns, social media, and much more – franchise marketers act as the voice of TWO MEN AND A TRUCK in their communities.

What does a typical week consist of for a TWO MEN AND A TRUCK franchise marketer?

  • Manage grassroots marketing efforts and make one-on-one contact with businesses and individuals
  • Attend networking events such as chamber meetings and business groups, and act as the face and voice of the franchise
  • Oversee online reputation management and social media activity
  • Build and design online ad campaigns
  • Attend and participate in community meetings and events that promote the business. Examples may be participating on a board, speaking at events on the generalities of moving, or partnering with a local radio station to speak about how to select a reputable moving company
  • Plan and execute cause marketing campaigns and partnerships within the community
  • Analyze efforts and strategize ways to stand out and spread brand awareness in creative ways

“Being a TWO MEN AND A TRUCK marketer means you wear many hats! You could be making a social media post one minute, then in a meeting about how to improve company culture in the next. By the end of the week, you could have touched on almost anything on the marketing spectrum that you could think of. Anything from helping manage pay-per-click to editing website content, responding to website reviews, meeting local businesses for referrals, hosting a community table at an event, or even being on television!” – Rosemary Hastings, Marketing Director, TWO MEN AND A TRUCK Charlotte

What are some of the necessary skills to be successful in this position?

“You need to be both independent and a team player! This position requires a combination of setting your schedule to maximize your time and self-direct your activities to achieve your goals, while at the same time supporting the franchise goals and building up the brand internally and to the public. Other skills that are important include: being open to and accepting change, being willing to step into challenges that test your comfort zones, and having a positive outlook and positive energy at all times!” – Laura Gazarian, Marketing Coordinator, TWO MEN AND A TRUCK Beaverton/Portland/Vancouver

If this sounds like the position for you, click here and apply!